Digital Project
2022
Sigma
Goal
After seeing the business card seen in the movie American Psycho, I thought I would make a digital version so that the sophisticated design and precision would be available online. After the tense and exciting scene, I aimed for an image that not only reproduces the engineering design, but also reproduces and captures the experience.
Role
Design
Deliverables
Business Card
New Lime color
The introduction of the new lime color for the GT3 presented an exciting opportunity to infuse the photography with a fresh and vibrant energy. The striking lime hue not only added a bold visual element to the car but also symbolized Porsche's commitment to innovation and individuality.